KASIKORN Business-Technology Group (KBTG) is moving forward with its plan to become an “AI First” organization, expanding its capabilities and aspiring to be the leader in the Machine Learning, AI, and Data (M.A.D.) landscape of Thailand. KBTG is showcasing the work of its KBTG Labs, a leading Deep Tech research team, which has created real-world innovations such as AI-powered identity verification technology (AINU) and AI-powered car damage detection technology (Car AI) for the insurance business. KBTG is also leveraging innovation and AI to deliver tangible value to businesses. In 2024, KBTG aims to drive the advancement of the technology industry with a “Human First” focus, transitioning to the application of research findings to create real benefits for the broader community, as well as disseminating knowledge and its direct experience. These endeavors aim to generate benefits for businesses of KASIKORNBANK (KBank), KBTG itself, its partners, and the nation.
Mr. Ruangroj Poonpol, Group Chairman - KBTG, said, “Driven by the ‘AI-First organization’ notion, KBTG is advancing the organization by prioritizing AI development in two key areas: research and real-world applications. This acknowledges that advanced Deep Tech is meaningless if it cannot be applied to create benefits for the broader community, reflecting the ‘Human-First’ approach. Therefore, KBTG emphasizes research and application, while also driving the enhancement of technological potential in terms of M.A.D. (Machine Learning, AI, and Data) of businesses and industries, by means of in-depth research, application of technologies in the development of products and services that are most responsive to market requirements, and dissemination of knowledge for upskilling technological personnel in Thailand.”
KBTG’s M.A.D. research works are created to world-class standards, thanks to KBTG Labs, with one of Thailand’s largest teams of AI researchers and developers. Their in-house research covers areas such as facial recognition, computer vision, NLP (Natural Language Processing) and deep learning to ensure the quality and the compatibility with business requirements of KBank, KBTG and partners. In 2023, six KBTG Labs’ M.A.D. research works were published globally, and support was given to Mr. Pat Pataranutaporn, the first Thai Ph.D. student at MIT Media Lab and a KBTG Fellow, for a research paper titled, “Influencing human-AI interaction by priming beliefs about AI can increase perceived trustworthiness, empathy and effectiveness”, which was published in a highly regarded scientific journal – Nature Machine Intelligence.
KBTG Labs has also joined forces with MIT Media Lab, a world-renowned interdisciplinary research lab, for co-research works on new technologies, for example, “Future You”, which simulates the user’s future self and can engage in real-time interactions, and “Kookid” – your AI thought partners who provide multi-perspective advice on various subjects, based on trusted and verifiable references, with AI-generated Nong Kana and Nong Kacha who will give answers from different viewpoints for the most efficient decision-making. Kookid, scheduled for launch in 2024, has been developed from K-GPT research (Knowledge-GPT), using the abilities of ChatGPT in providing specific and in-depth knowledge and being compatible with Thai language.
Incorporating research findings into practice: KBTG has applied M.A.D. technologies and research findings to various products and services of KBank, including marketing intelligence, credit intelligence and fraud intelligence, as well as call center service. The use of these technologies in such data processing and analytics is valued at more than 500 million Baht. Additionally, KBTG has employed various technologies to boost the operational efficiency of its developers, such as Copilot to double employees' coding capabilities, and the establishment of a M.A.D. Guild within the organization to serve as a platform for knowledge sharing, thus making AI more accessible and approachable for KBTG personnel.
Furthermore, there have been advancements in utilizing the AI technology derived from research to develop products and services that foster growth for companies. These include commercialization through KX for financial partners and business operators in other industries, such as AINU’s verification technology and AI technology for assessing the condition of damaged vehicles and preliminary repair costs from photographs for the insurance business (Car AI). Car AI, in particular, has won an Asian Technology Excellence Award in the AI - Financial Technology category from the Asian Business Review, a prominent regional business magazine.
Dissemination of knowledge both inside and outside the organization: KBTG is committed to enhancing M.A.D. capabilities within Thailand through the M.A.D. Bootcamp program under the KBTG Kampus ClassNest. This program is geared towards IT personnel wishing to improve their M.A.D. skills, enabling them to learn and thrive together. Additionally, KBTG has supported the AI community to organize various activities related to M.A.D., including sharing best practices and lessons learned from direct experiences within KBTG through KBTG Techtopia and other tech events in the upcoming year.
Mr. Ruangroj noted in closing, “In 2024, KBTG will continue to drive technologies with M.A.D., moving forward from ‘AI-First’ to ‘Human-First’, aimed at enabling the practical application of these innovations. Apart from working through KBTG Labs, KBTG has launched KXVC – a 3.5 billion Baht flagship fund targeting AI, Web3, and Deep Tech. The KXVC fund is geared up for investment in fintech startups and AI funds worldwide, serving as a gateway to introduce new AI technologies and foreign capital inflows to the country. Additionally, KBTG is ready to collaborate with business partners both at home and abroad to enhance M.A.D. capabilities, while adopting its research work to develop products that are accessible to the public.”
All of these endeavors reinforce KBTG’s determination to become the leader in M.A.D. and drive the application of Deep Tech research for the benefit of people in society and the country accordingly.
